Statement from Instagram regarding the new Terms of Service:


Yesterday we introduced a new version of our Privacy Policy and Terms of Service that will take effect in thirty days. These two documents help communicate as clearly as possible our relationship with the users of Instagram so you understand how your data will be used, and the rules that govern…


An Instagrammer’s Pilgrimage on the Camino de Santiago

From June 5 to July 8, Brooklyn-based Instagrammer Michael George (@migeophoto) walked for 34 days from Saint-Jean-Pied-de-Port in France to Santiago de Compostela in Spain, along the Camino de Santiago pilgrimage route, a 790 kilometer journey.

“During the journey I felt I was transported into the Land of Oz – a postcard fantasy of Spain,” Michael said. “Luckily each day the landscapes were an easy way to keep my mind distracted from my aching feet. Now that the walking is over I am excited to welcome others into the adventure.”

Michael’s photos trace his journey through the Pyrenees Mountains and into the charming Spanish villages that dot the route. Be sure to visit his Photo Map to get a better look at his photos and where along the route they were taken.


Forget hotdog bun costumes for your dogs. This is Halloween and Christmas rolled into one.


Forget hotdog bun costumes for your dogs. This is Halloween and Christmas rolled into one.


Instagram 3.0 – Photo Maps & More

We’ve been working hard on a major update for both Apple and Android devices. We’re excited to announce that today Instagram 3.0 is available to everyone. Download Instagram 3.0 for Apple here or for Android here.

With every major release, we pick a theme – and for this one we’ve focused on the browsing experience. We’ve introduced a new and unique way to browse your photos and others’ photos on a map, which means you’re no longer constrained to browsing through page after page of photos. We’ve also worked hard on updating all the screens in our app to be more visually consistent and polished. You’ll notice new layouts throughout the app that feel fresh, yet familiar. Our engineers have also been hard at work making sure that the browsing experience is as fast as possible. On newer devices, you should notice a marked improvement in speed while browsing. With that, we’ve introduced infinite scrolling in feeds so that you can quickly see more photos while browsing around the app. And finally, we’ve paid special attention to keeping Instagram a safe place. With improved reporting tools, users can now flag both photos and comments for review with ease. We’re very excited by how much has gone into this release – as always, please provide us with feedback as you explore the new features.

Photo Maps

Introducing Photo Maps, a new way to browse photos on Instagram. Your Photo Map appears on your profile and lets you showcase your photos on a map. Also, you’ll be able to see other users’ maps from their profiles as well.

Important: Before your map is visible to the public, you’ll be prompted to review any photos you previously geotagged. Additionally, we’ve made it easy to remove photos from your map at any time, which will remove any associated geo-data but leave the photos intact on your profile. To read more about how Photo Maps work, read more here.

New look for user profiles, the Explore tab, hashtag & location pages

Also, we now display bigger grid photos to make it easier to browse large collections of photos and see them too. You’ll find bigger grid photos on user profiles, the Explore tab, as well as on hashtag and location pages.

New look for the photo upload screen

  • Larger text box for captions: It’s now easier to write and edit longer captions for your photos.
  • Geotag your photos by selecting “Add to Your Photo Map”: Let people know where you took your photo by turning “Add to Your Photo Map” on. By enabling this feature on your photo, you will store your current location with the photo and it will show up on your map. You’ll also have the ability to choose a specific place name (e.g. “South Park Cafe”) to associate with your photo. Learn more in our help center.

Infinite scrolling (automatic “load more”)

Now, when you get to the bottom of a page, we’ll automatically load more photos for you — no need to tap a “load more” button.

Many speed improvements to make the app faster & more responsive

Instagram v3.0 contains many speed and loading optimizations on newer devices.

Users can now report individual comments as abuse or spam

  • To ensure Instagram is a safe and fun place to share your photos, we’ve introduced a way to report comments. Now, just swipe right or tap on a comment and tap the trashcan icon. You can then select “Delete & Report Abuse” to remove the comment and report it in a single action. If you see an abusive or spammy comment on someone else’s photo, you can now easily report it as spam by following the steps above, though you will see a different icon instead of the trash icon. Note: Reporting comments that are not on your own photos is not included in the current Android version, but we do plan to add it in a future release.
  • Flagging a user has been simplified to one choice: “Report for Spam.” To report a user, tap the button at the top right corner of their profile page, then “Report for Spam.” If you’d like to report a user for other reasons, please report the abusive or spammy comments or images.
  • To report a photo, just tap the “…” button below the photo and then “Report Inappropriate.”

Visit the Instagram Help Center to learn more about version 3.0.


Announcing: The Instagram for Business Blog!

Are you running a business Instagram account? Be sure to check out tips, brand spotlights, API examples over at the Instagram for Business Blog!

In the past two years, the Instagram community has grown to over 80 million users — individuals, brands, celebrities, artists — around the world.  As we grow, the role that businesses and organizations are playing continues to grow as well, which is why we’re launching the Instagram for Business blog.

We’re excited to see how businesses are using Instagram to create genuine connections with their followers, to share who they are and what their brand stands for, and to engage with the Instagram community. As a business, we want to make sure that you have the knowledge and tools you need to start using Instagram in a meaningful way.

We’re launching the Instagram for Business blog as a resource for businesses — a way to discover what other business accounts are doing on the platform and to learn tips and tricks for how to use Instagram from a business perspective.  We’ll be posting brand spotlights, API examples, Instagram news and tips for using Instagram for business. If you’re a business savvy Instagrammer, be sure to visit the Business blog for more!



Want to see more? Browse photos tagged #manhattanhenge.

Don’t miss out on Manhattanhenge! Tonight is the last time this year when the setting sun aligns perfectly with Manhattan’s east-west street grid. This phenomenon happens only four times a year and makes for the perfect chance to snap photos of the sun setting between the skyscrapers of Manhattan. The photos above are from yesterday evening’s Manhattanhenge.


The Running of the Bulls

The running of the bulls is the highest profile event of the San Fermin festival which is held from July 6-14 every year. Eight encierros will take place over the course of eight days. Search more photos of the event tagged #sanfermin or #pamplona.

Yesterday at 8 AM and again today, the running of the bulls took place in Pamplona, Spain. Runners start each encierro singing a benediction at the statue of the event’s patron saint San Fermín, shouting together “Viva San Fermín!, Gora San Fermín!” (“Long live San Fermin”, in Spanish and Basque). A rocket then signals that all six bulls had been released and the 826 meter sprint begins.

Runners must be over 18 years old and traditionally carry that day’s rolled up newspaper in hand to draw the bulls’ attention. Every year, between 200 and 300 people are injured and 15 people have been killed since record-keeping began in 1924.


Weekend Hashtag Project: #inthewindow

Weekend Hashtag Project is a series featuring designated themes & hashtags chosen by Instagram’s Community Team. For a chance to be featured on the Instagram blog, follow @instagram and look for a photo announcing the weekend’s project every Friday.

This weekend’s theme was #inthewindow, which asked participants to capture photographs of objects, people, or animals in windows. Every Monday we feature some of our favorite submissions from the project, but be sure to check out the rest here.


Want to see more photos? Check out pictures taken at Pripyat (Припять) or tagged #pripyat or #chernobyl

Chernobyl (Чорнобиль)

At 1:23 AM on 26 April 1986, a catastrophic nuclear accident occurred at the Chernobyl Nuclear Power Plant in Ukraine, which was then under the jurisdiction of the Soviet Union. An explosion and fire released radioactive contamination that spread all the way to Europe. Chernobyl is one of only two nuclear accidents classified as a level 7 on the International Nuclear Event Scale (the other being Fukushima Daiichi in 2011).

Chernobyl and the nearby town of Pripyat remain in the same state today as they were in April, 1986. Bold tourists may visit the still heavily contaminated site, but must stick to an official route. A number of Instagrammers embarked on the trip and shared their photos.

En una fotografía el contexto es muy importante. Siempre debe contar una historia.